Bringing Sunshine to Supplements: Reviving a Legacy Brand
How do you help a brand with a rich history find a brighter tomorrow? A closer look at the Nature's Life brand redesign.
Fred Hart, Creative Director and Partner at Interact Boulder, sat down with Natural Industry Strategic Advisor Dan Lohman to chat about brand identity. On this episode of the Brand Secrets and Strategies podcast, Fred and Dan discuss the importance of your brand message resonating with every consumer that buys it, and how you can leverage the strength of your brand’s story to drive sustainable sales at retail. Tune in below.
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