Dr. crafted wellness

vive organic


Branding  /
Packaging  /
Strategy  /

the insight

While other shots are focused on single ingredients, Vive Organic delivers highly efficacious, function-focused formulas through a medley of concentrated, cold-pressed ingredients.

the big idea

Communicate the powerful function of each doctor crafted formula through a simple, iconic system.

the effect:

national brand within 18 months

Built from the ground up Vive launched nationally in 18 months unlocking a new micro-nutrition category.