the insight

People who suffer from IBS need an invitation to return to the food-filled adventure that life should be.

the big idea

Smile inside & out.

fody <br> package redesign

brand position

Eat life to the fullest!

Logo + Photography

Portfolio Extension

Product Details

Brand Position

Product Details

Photography Detail

Ingredient Photography

19+ SKUs

the consequence

We're baking up results as we speak, check back soon.

fody <br> package redesign before

Old Product Portfolio

fody <br> package redesign after interact

New Product Portfolio